The creative force behind the launch of
Florida: Mission Everglades
Our team led the creative direction and execution of fundraising collateral, exhibit signage, promotional and commercial materials, mascot development and many graphic elements needed for the VIP Preview Event, groundbreaking ceremony and celebratory exhibit day launch.
The launching of a new zoo exhibit area involved many intricate and moving parts. Our team was charged with creating several critical design components that would ultimately help with fundraising and promote the exhibit area launch.
Our design team leveraged its previous experience with Zoo Miami and led the creative direction and execution of various design elements related to the exhibit. We created fundraising collateral and the graphic elements needed for the VIP preview event, groundbreaking ceremony, and exhibit day launch. In addition, our team skillfully designed the overall exhibit branding elements, signage, and promotional materials.
Innovative design elements
helped raise critical funding
Pre-launch sponsorship brochures allowed potential sponsors to understand the exhibit’s mission and inspired donors and sponsors become an integral part of the exhibit through funding and naming opportunities.
This one of a kind invitation began out as an incredible idea that quickly turned into one of our greatest challenges to produce. It required identifying a specialized printer that could handle the intricate die cutting and specialized tactile varnish that gave the piece more of a 3D feel, for volume, but also had the capability of specialized bindery equipment needed to accomplish the final grommeted piece. When opened, this croc invitation is 13 inches wide!
Exhibit signage, advertising
Themed promotional collateral